This is why you need to not share your reels to feed if you’re not big enough.

Sometimes less is more.

One of the secrets I’ve discovered about reels is that when you’re a small creator, and you share the reels to your audience’s home feed, it will not appear in the reels tab. But if you do not share it to feed, it will get free exposure in the reels tab even before it gets good engagement. This will drive in new people more, because your followers already know you, and since it will not get hundreds of likes, it won’t be pushed towards new people later on. People always think they’ll get double exposure if they share their reels to the home feed of their followers, both in the reels tab and the home feed of their followers. That is just not true. You only get one line of exposure. One is with the people who are already following you, whilst the other one is where all the new people are hanging around in. Choose wisely.

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