Consistency, believe it or not, is why you’re not seeing any growth on Instagram.
You keep following a strict routine for posting.
This makes people unfollow you because they don’t want to consume your posts habitually.
People are entitled. They do not care about supporting you except rarely.
If you keep showing up with the same type of posts, saying the same stuff, and your posts look the same, boredom will kick in.
Your target audience may be interested in what you have to say, but you are now associated with pain to them, because you always show up every day at the same time, and you also show up every day several times.
This is called conditioning.
You have conditioned your audience to put up with you every day instead of them being exposed to a random sample of different people every time they come to Instagram.
You are everywhere they go.
They’d either avoid using the app altogether, or just unfollow you.
You have to understand that the pathological unfollowing phenomenon of Instagram is related to the algorithm punishing you over and over again for having supported someone by engaging with one of their posts once in your feed, and that punishment comes in the form of showing you all their recent posts in a row.
Imagine if you happened to be one of those who post several times a day.
The consumer will definitely unfollow you, because they have done nothing wrong for the algorithm to punish them this way.
They did not come to Instagram in order to waste an entire hour every day being bombarded by your posts several times in a row.
The algorithm is an idiot. I know.
Imagine if these numerous posts all come every day at the same time regardless of anything. That my friend, will be the ultimate conditioning of your target audience for pain tolerance. You are just telling them to get used to a life of pain on a daily basis, as long as they keep following you on Instagram.
The thing is for example, you have to refresh the feed first before they show you another post from the same person on LinkedIn, and it has to be doing great, in terms of engagement.
But on Instagram, they show it anyway in the same feed session even before you refresh the feed.
All of the above is in addition to decreased engagement, and reach.
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