Don’t wait until you’re ready for creating higher quality content. You never will.

When trying to create a piece of content, you will always find yourself afraid of making something of low quality or not good enough.

And because of that, you skip on making the piece of content altogether, even if the idea is really amazing.

When it comes to making videos, it might be a little harder, because you are showing up on camera, and there’s a lot for people to criticize and judge.

So you try to post or create video content only when you are at your best shape.

Ask yourself, what’s the worst quality of performance possible, and aim for that.

Aim for a lower quality of performance on purpose when trying to make a video.

Your reluctance to make a video unless you’re absolutely ready for making a priceless video with maximum production and performance quality humanly possible is why you never post. It’s why you rarely post, if ever. You are aiming for a very high performance quality, and if you’re not absolutely ready for it, you will not make the video in the first place. And so you end up rarely posting video, if ever. You either end up quitting posting video content altogether, or rarely posting, and being extremely inconsistent, you never make any progress, even after years of starting to put out video content online.

There’s an element of being casual or relatable that is always there when trying to make a video that says: take it easy, it’s a video.

And there’s also the fear of judgment that can be too detailed, as in the judgment and criticism itself will contain a lot of detail and will be insanely comprehensive and all-encompassing and covers everything negative possible that could be said about you. And that is simply because what you said was on video, so there’s a lot for them to criticize and judge. They now have a lot of material to work with, or use against you. Your hyper-awareness of all this triggers your survival mode, and cripples your decision making. You will not have full access to your executive functioning powers or abilities when in that stressful or overwhelming state. Which lowers the quality of your performance on camera dramatically. Or at least reduces your capacity for producing or creating high quality content on camera significantly.

Struggling because of both of the previously mentioned conflicting facts at the same time might make you unable to proceed without an element of indecisiveness and feeling that whatever that you do will be unacceptable as if you’re doing something wrong. Which makes you doubt and question yourself and every word you say excessively, and hesitate too much, which also affects the quality of your content or performance on video negatively.

There’s also the challenge of having to be awake and energetic enough to sound and look normal on video. You don’t want to show people a grumpy or irritable version of yourself. You want to be able to deliver.

Making videos requires a lot of mental horsepower. It’s not easy, and you cannot do it when you are low on energy.

Focus on getting to the finish line. The entirety of the process sucks and there’s nothing that you can do about it.

Just go for it, as is, and get the video over with. With your low energy. With your lack of motivation and enthusiasm. Even if you don’t feel like it. You never will. And if you wait until you do, you will never post video content your whole life, even if you are really talented. Even if you have what it takes to crush it on video.

Here, quantity, or the number of videos you post, and how frequently you post video content is everything.